As the year progresses, we want to express our gratitude for your unwavering support throughout 2023. Your dedication has been instrumental in making the global app community thrive in the face of challenges.

We are thrilled to unveil our exciting plans for 2024. App Promotion Summit is back, and it promises to be bigger and better than ever before. With a wider range of opportunities for involvement, we invite you to mark your calendars for the following dates. Tickets and partnerships are now available for all of them.

App Promotion Summit London

• Date: 25th April 2024
• Venue: The Brewery in the City of London (now with a capacity of 700+)

App Promotion Summit NYC

• Date: 27th June 2024
• Venue: 360 Madison Avenue in Midtown Manhattan (capacity for 300+)

App Promotion Summit SF

• Date: 26th September 2024
• Venue: The W Hotel in SoMa (now with a capacity of 250+)

App Promotion Summit Berlin and the App Growth Awards

• Date: 5th December 2024
• Venue: Hotel Adlon Kempinski in Mitte (capacity for 500+)

We’re not just expanding our venues, we’re also enhancing our offerings to create a more enriching experience for our attendees. This is where you come in.

Exhibition and sponsorship opportunities

Be part of our journey by becoming a sponsor for our events. Generate new business, qualified leads and authentic connections and relationships with app marketing and product decision-makers from the world’s top apps.  Contact us for details on our sponsorship packages.

Speaker opportunities

Share your insights, expertise and experiences with the app community. We’re on the lookout for dynamic speakers who can inspire and educate our audience. If you have a compelling story to tell, we want to hear from you. Reach out to us to discuss speaking opportunities.

Register now to secure your spot at these fantastic events. Stay tuned for more updates and exciting announcements. We can’t wait to embark on this remarkable journey with you in 2024.

The post 2024 App Promotion Summit Events Lineup appeared first on Business of Apps.

App Promotion Summit is back in Berlin in 4 weeks’ time and we’re building up some serious MOMENTUM.

We would love for you to join us at Hotel Adlon on Thursday 30th November. But why should you register and what exactly do we mean by MOMENTUM? Details below.

Ticket sales are up 22% on last year with app growth, retention, revenue and product leaders from Europe’s top app and game publishers like OneFootball, StudySmarter, ImmoScout24, Funstage, kaufDA, TomTom, Prematch, Flink, Surfshark, Zenjob, Hily, KptnCook and Wooga booked on for the in-person conference

The exhibition areas are already packed with the best app marketing, engagement and product management platforms, networks and tools but we still have a few spaces left so get in touch now if you’d like to reserve one

The speaker faculty features heavyweights from Wolt, Sweatcoin, Delivery Hero, Fabulous, Game Hive, Blinkist, Taxfix, InnoGames, Deezer, Tandem, Gismart, FREENOW and Vinted

The agenda is bursting at the seams with 5 rooms of cutting edge app marketing content including the main stage plus 4 breakout rooms with sessions covering ASO/ASA, UA and product & engagement

We’ve added new rooms and more space for learning and networking: Roundtable Zone hosting interactive discussions on key topics; Chill Out Zone for that must-send email or important call; larger workshop rooms; expanded Afterparty

Want to attend? Grab your ticket here: apppromotionsummit.com/berlin

The post APS Berlin has MOMENTUM appeared first on Business of Apps.

We are excited to unveil the 2023 shortlisted finalists for the App Growth Awards, marking its seventh year of recognizing excellence in the global app industry.

Our expert panel of 12 independent judges whittled down over 250 submissions. The vast array of entries from a multitude of companies highlights the size and calibre of an increasingly sophisticated app growth ecosystem.

All of the shortlisted finalists will be celebrated and the winners announced at our ceremony on November 30th at Hotel Adlon in Berlin.

The shortlisted finalists, organised by category, are as follows:

App Advertising Platform
– SplitMetrics
– Bidease
– InMobi
– Moloco
– Gamelight

App Analytics Platform
– Apptica
– Swaarm
– Appfigures

App Data Platform
– Data.ai Intelligence
– AppTweak
– Apptica
– APPlyzer
– Adapty

App Engagement Platform
– MoEngage
– EMMA
– OneSignal
– CleverTap
– Upshot.ai
– Airship

App Messaging Platform
– CleverTap
– Airship
– Upshot.ai

App Revenue Platform
– Adapty
– RevenueCat
– Glassfy
– Digital Turbine
– Purchasely
– AdInMo

MMP of the Year
– AppsFlyer
– Kochava
– Adjust

ASO Company
– AppTweak
– Redbox
– REPLUG
– AppAgent
– ConsultMyApp
– Aix

User Acquisition Company
– Wuzzon
– Phiture
– AVOW
– AppAgent
– REPLUG

App Marketing Agency of the Year
– Yodel Mobile
– AVOW
– ARKANA
– Kurve
– Rocket10

App Growth Innovation
– Sweatcoin Growth Engine
– ShareTheMeal Video In-App Impact Loop
– SplashLearn Product Funnel
– Persona.ly’s ML Journey
– Gamelight AI Platform

App Marketer of the Year
– Saif Rasheed
– Marcus Burke
– Rosie Hoggmascall
– Megan Dean
– Natalie Rozenblat
– Nathan Hudson

Fastest Growing App
– Fairo
– The ChatOn App
– Duolingo
– Reframe
– VPN – Super Unlimited Proxy

Growth Team of the Year
– Redbox Mobile
– ZigZag Puppy Coach
– Splashlearn
– Sweatcoin
– Apps With Love

App Marketing Campaign of the Year
– Gamelight and GOAT Games
– Burger King and CleverTap
– Caliber’s Viral App Install Campaign on Reddit
– TATAM x Babbel: Unlocking the Power of Data
– In-app Events Engagement at Taimi LGBTQ+ Dating App
– REPLUG & Jelly Juice

Outstanding Contribution to the App Industry
– The winner will be announced on the night

Congratulations to them all, and commiserations to the entries that didn’t make it through.

The App Growth Awards 2023 winners will be announced at App Promotion Summit Berlin on Thursday 30th November 2023.

The post App Growth Awards 2023 – Finalists Announced appeared first on Business of Apps.

We’re just 5 weeks away from the much anticipated App Promotion Summit Berlin. Now is the time to take advantage of our Early Bird offer that ends this Friday – 27th October.

We have a great lineup of speakers ready to share their insights and the packed agenda covers the full spectrum of channels and approaches across the app growth funnel including user acquisition, app store marketing, social ads and app engagement.

Last chance to save over €300 for in-person tickets:
https://apppromotionsummit.com/berlin/register/

We’re excited to welcome you at the conference – don’t miss out on this opportunity.

The post APS Berlin Early Bird Tickets End Friday appeared first on Business of Apps.

We wanted to give you a friendly nudge – the App Growth Awards 2023 entries are about to close THIS FRIDAY.

Why should you jump in ASAP?

1. Zero Cost: Entering the awards won’t cost you a dime. It’s a golden opportunity without breaking the bank.

2. Easy Peasy: We promise it’s a breeze. Just answer 5 quick questions, and you’re in the running.

3. Shine Bright: Winning an award is like a spotlight on your company. Get ready for some well-deserved recognition.

4. Stay Ahead: Your competition is already in the game. Don’t let them steal the spotlight.

We’ve got submissions pouring in from all over the world – publishers, developers, platforms, agencies – and your company should be on that list.

Quick reminder of the categories:

– App Advertising Platform
– App Analytics Platform
– App Data Platform
– App Engagement Platform
– App Messaging Platform
– App Revenue Platform
– MMP of the Year
– ASO Company
– User Acquisition Company
– App Marketing Agency of the Year
– App Growth Innovation
– App Marketer of the Year
– Fastest Growing App
– Growth Team of the Year
– App Marketing Campaign of the Year

No entry, no shot at winning. Take a few minutes this week to send in your entry at zero cost and start prepping that victory speech.

Got questions or need a hand? Just hit us up with a reply, and we’ll sort you out.

Don’t wait – this is your last chance to be a part of the App Growth Awards 2023.

The post App Growth Awards 2023 Entries Closing This Week appeared first on Business of Apps.

It’s all systems go with the App Growth Awards 2023 and the deadline for entries is in 2 weeks.

Why should you enter? Simple:

• It is completely free
• It’s easy – you only have to answer 5 simple questions
• You and your company are going to look like superstars when you win
• You can guarantee that at least one of your competitors has entered (so they could walk away with the prize instead of you!)

We’ve got hundreds of entries from across the globe, ranging from publishers and developers to platforms and agencies – don’t you want to make sure your company is on that list?

Here is the full list of categories to choose from:

• App Advertising Platform
• App Analytics Platform
• App Data Platform
• App Engagement Platform
• App Messaging Platform
• App Revenue Platform
• MMP of the Year
• ASO Company
• User Acquisition Company
• App Marketing Agency of the Year
• App Growth Innovation
• App Marketer of the Year
• Fastest Growing App
• Growth Team of the Year
• App Marketing Campaign of the Year

IF YOU DO NOT ENTER, YOU CANNOT WIN! Take ten minutes before the deadline on 29th September to submit your entry at no cost and then you can start planning your victory speech.

The post App Growth Awards entries close in 2 weeks appeared first on Business of Apps.

Are you joining us in Berlin on 30th November to learn about the new era of app growth?

In 2024 apps will have more opportunities than ever before…

There are now 5 billion iOS and Android devices – creating a global platform with unprecedented scale for app services across multiple verticals from education to travel to healthcare.

Increasingly apps are the default channel for consumers to access digital services with global app downloads estimated to reach 299 billion by the end of 2023.

However, existing ways of growing and retaining app users are being disrupted, and now, more than ever, new approaches are required including:

• AI-enabled app marketing
• Data-driven decision making
• Product-led growth
• New creative angles
• Subscription focused business models
• SKAN 4.0 attribution
• ASO reporting

Join us and our already amazing lineup of speakers from adidas Runtastic, Vinted, LOVOO, Freeletics, InnoGames, Paired, BodyFast, Mimo, Taxfix, Raiffeisen Bank International, Tandem, Delivery Hero and Blacklane.

Make the most of our Super Early Bird pricing and get your ticket today.

The post Welcome to The New Era of App Growth appeared first on Business of Apps.

APS SF early bird tickets end this Friday – don’t miss out on saving over $2,000.

We hope you can join us at APS SF – Subscription App Strategies in person on Thursday 28th September, along with other app marketers, as we teach you how to grow and scale your subscription apps.

Book your ticket now to learn from the likes of MyFitnessPal, Canva, CoinStats, Together Labs and Sago Mini and network with the biggest names in app marketing.

Brands booked on include Calm, Amazon Music, PlaySide Studios, The Weather Channel, Reddit, Chegg, VIZ Media, Pinger, Pixelberry Studios, DistroKid, SmartNews, Buddy .ai and Epic Games.

Reserve your ticket by this Friday (8th September).

If you represent an app or brand you can apply to attend at the link here.

The post APS SF early bird tickets end this Friday appeared first on Business of Apps.

You asked so we have delivered… We are more than excited to announce that we will be back for APS London 2024 on Thursday 25th April in a much BIGGER venue.

The Brewery is a historic, Grade II listed London building located in central London and will be the new home for App Promotion Summit London.

This will mean that we can increase capacity to over 700+ attendees and up to 40 exhibition and networking spaces.

So please put April 25th in your diary for what will be the UK’s biggest ever gathering of app marketers and product leaders.

Reserve your place here or let us know if you’d like to participate as a speaker or join us as partner or exhibitor.

The post New Venue for APS London 2024 appeared first on Business of Apps.

The App Growth Awards 2023 will be presented on Thursday 30th November.

Here are the categories for 2023:

1. App Advertising Platform
Awarded to the mobile advertising platform, network or DSP that has provided an outstanding solution in terms of app installs, user acquisition and brand advertising.

2. App Analytics Platform
Awarded to the mobile analytics, app analytics, ad tracking and attribution platform that has delivered the most value and understanding of big data analytics in the past 12 months.

3. App Data Platform
This award is awarded to the app data platform that has provided the best intelligence to the app industry.

4. App Engagement Platform
Open to technology platforms and services that support app engagement including push notifications, in-app messaging, marketing automation and chatbots.

5. App Messaging Platform
Awarded to the app messaging platform that has delivered outstanding results in the past 12 months.

6. App Revenue Platform
This award is open to all platforms working in the field of app revenue that can illustrate outstanding achievement.

7. MMP of the Year
This award is for the mobile measurement partner that has demonstrated outstanding best practices for marketing and growth.

8. ASO Company
This award is open to all tools and agencies working in the field of app store optimization that can illustrate outstanding achievement and/or has provided the best ASO solution to its users.

9. User Acquisition Company
Open to platforms and agencies offering user acquisition services that can demonstrate they are leaders in the UA field and experts at acquiring new users.

10. App Marketing Agency of the Year
Open to all mobile and app marketing and non-specialist agencies that can illustrate outstanding offerings in the area of mobile growth and app marketing.

11. App Growth Innovation
Open for entries from any brand, agency, service provider or developer that has created new and innovative channels, techniques, tactics or strategies to increase growth in the app ecosystem.

12. App Marketer of the Year
This award is for an individual that has demonstrated outstanding best practices for marketing and growth at an app brand, startup or agency.

13. Fastest Growing App
Awarded to an app that has demonstrated rapid growth and traction in the last year. Evidence must show significant growth in one of these areas: usage, downloads and revenues.

14. Growth Team of the Year
Open for entries from app developers and agencies that have a team of rock stars dedicating their time to user acquisition, growth and marketing.

15. Subscription App Campaign
Open to agencies and any subscription app companies that can demonstrate outstanding results within the subscription space.

16. App Marketing Campaign of the Year
Open for entries from agencies or publishers from across all app sectors that can demonstrate outstanding results in any recent app campaign.

You can enter or nominate for any of these categories over at the App Growth Awards website until the closing date of Friday 29th September 2023.

If you would like to take part as a judge or be a partner of the event you can contact us here.

The post App Growth Awards 2023 categories announced appeared first on Business of Apps.

The number of apps with subscription revenue as their main form of income has taken off in recent years across all verticals with installs of subscription apps reportedly reaching 5.2 billion between January 2022 and April 2023.

Here are some key subscription app statistics:

• In 2023 so far, there has been 35% rise in total consumer spend in subscription based iOS apps and a 24% on Android

• Subscriptions accounted for around 70% of in-app purchase revenue for non-games

• Average yearly subscriptions have hit $37.51

• Social media platforms like Twitter, Meta and Snap are offering subscription models with their monthly charges hitting $11, $14.99 and $3.99 respectively

It remains that more and more apps are moving to monetization models but how can you ensure sustainable, profitable growth?

Join us at App Promotion Summit SF – Subscription App Strategies on September 28 to find out how to successfully market subscription apps and learn best practices to ensure growth.

The post Key subscription app statistics appeared first on Business of Apps.

We’re excited to announce that App Promotion Summit Berlin will return to Hotel Adlon in Mitte on Thursday 30th November.

We’ll be bringing together the European app growth community to share new ideas, tactics and actionable strategies that will help you grow and scale in 2024.

You’ll be able to learn and connect with Europe’s leading app marketers in interactive workshops, talks, panel discussions and roundtable sessions.

As always, the finest 5* food and drink will be on offer in a super-friendly atmosphere, including our legendary cocktail roundtables.

Reserve your place here or let us know if you’d like to participate as a speaker or partner.

The post APS Berlin is BACK appeared first on Business of Apps.

The number of apps with subscription models has grown rapidly in the last few years and nearly 30% of IAP spend came from subscriptions in Q1 2023. 

The app economy is projected to hit $614 billion by 2026 and apps across all verticals are building huge recurring revenue streams and engaged user bases through subscriptions.

However, with monthly app subscriptions costing on average $8.94 and less than 2% of app downloads converting to paid subscribers, succeeding with subscription apps remains tough as users cut back on spending.

At APS San Francisco – Subscription App Strategies we will cover how to drive subscription app growth through better analytics, acquisition, activation, monetization and retention.

We will explore how to level up your subscription app marketing game by answering questions like…

How to acquire subscription app users?

• Getting your product-market fit right
• Targeting the right, paying users
• Referral and reward programs

How to activate them after download?

• Optimizing onboarding experience
• Push permissioning
• Getting the value proposition right

How to get a monetization strategy right?

• A/B testing of pricing tiers
• Paywall optimization and promotions
• Using LTV:CAC

How to achieve long-term retention?

• Cross-channel messaging
• Predicting (and preventing) friction areas and churn
• Win-back programs

Would you like to join us on Thursday 28th September? Apply for a ticket here.

The post The Subscription App Opportunity in 2023 appeared first on Business of Apps.

We are excited to announce that App Promotion Summit is coming back to San Francisco on Thursday 28th September 2023 with an event 100% focused on subscription apps.

The agenda will cover how to drive subscription app growth through better analytics, acquisition, activation, monetization and retention. You’ll end the event full of new ideas, tactics and actionable strategies that will help you grow and scale subscription apps.

Join us at the W San Francisco for a 5 star in-person experience in our legendary friendly atmosphere, or as a digital attendee.

This is THE event for subscription apps and you don’t want to miss it.

Get in touch if you’d like to participate as a speaker or partner as we discover the future of subscription app growth.

The post APS returns to San Francisco appeared first on Business of Apps.

With 3 weeks to go until App Promotion Summit NYC, now is the time to take advantage of our Early Bird offer that ends this Friday (June 2nd).

The packed agenda features 3 rooms of app growth talks, panels, workshops and interactive sessions.

We have some great sessions lined up including:

• Generative AI’s Impact on Mobile
• Strategic Analytics for App Growth
• The Role of “The Product” in your App Growth Strategy

In-person ticket holders can enjoy our networking coffee breaks , lunch , drinks reception and afterparty.

You’ll be meeting app marketers, growth managers and product leaders from brands including MyFitnessPal, Babbel, Lyft, NBA, American Express, WeWork, Citizen, The New York Times, Current, HelloFresh, CBS Sports, Uncommon Goods, The Knot, Wealthsimple, Gannett, Vanguard, Pocket Worlds, Yousician and Paramount.

This is the last chance to save over $500 for in-person tickets.

We look forward to seeing you in NYC.

Register here.

The post APS NYC early bird ending appeared first on Business of Apps.

The app growth event for NYC returns on Thursday 22nd June and we’d love to see YOU there.

Want to make some new app marketing friends? You will be able to network with 1,000+ attendees on our online networking platform.

App marketing and product leaders from companies like Bumble, Lyft, NBA, Babbel, Paramount, American Express, WeWork, Citizen, Yousician, Current, HelloFresh, Gannett and CBS Sports have registered to attend.

We’ve confirmed speakers from major brands and the hottest app startups and scale-ups including News Corp, Spotify, Hopper, Life360, Audible, Brigit, Dow Jones, Audiomack, HER and many more.

The exhibition area is filling up with the industry’s best app marketing & engagement platforms and agencies including AppsFlyer, Iterable, Gummicube, Adjust, Optimove, Liberteenz, Moloco, InMobi, Addict Mobile, Usercentrics, Edge 226 and CleverTap.

Alongside 5* food and drink all day, we will be hosting a drinks reception and an after party in a top secret location…

Want to join us at APS NYC? We have a limited number of in-person tickets so get yours now.

The post Who’s coming to App Promotion Summit NYC? appeared first on Business of Apps.

We are excited to announce that the first look agenda for App Promotion Summit NYC 2023 is now live and covering the latest in app growth and product including Generative AI, Custom Product Pages, SKAN 4.0 and data driven decision making.

Our in-person conference at 360 Madison Avenue in Midtown Manhattan on Thursday June 22nd will feature a main stage exploring app growth across the funnel plus 2 workshop rooms focusing on User Acquisition and App Product & Engagement.

We have speakers from Dow Jones, Hopper, Life360, Hiatus, Brigit, HER, Soothe and BEGiN ready to share their insights.

Some confirmed sessions include:

• Generative AI’s Impact on Mobile – Nicole Castillo, VP of Mobile Products, News Corp
• Web-to-app User Acquisition War Stories – Andrew Tsui, Director of Product, K Health
• ASO is Dead – Nicole Weiss, Global Director Marketing: App Store Editorial Partnerships and ASO, Audible
• How to Build a Powerful Loyalty Program to Engage Customers Long-term – Alex Guerra, Director of Monetization, Baz

Grab your tickets here if you haven’t already.

We can’t wait to welcome you to the event.

The post The APS NYC agenda is now live appeared first on Business of Apps.

Do you want to join us at App Promotion Summit NYC 2023 in June?

Take advantage of our Super Early Bird discount and save up to $1,000.

In-person ticket holders can enjoy our networking coffee breaks, lunch, evening drinks reception and the legendary late night after party

We hope you can join us in person on Thursday June 22nd, along with hundreds of other app marketers, as we teach you how to become a smarter app marketer to grow and scale your app.

Book your ticket now to learn from the likes of Hopper, Brigit, News Corp, Audible, Baz, K Health, BEGiN, Soothe, Hiatus, Life360 and HER and network with the biggest names in app marketing.

Brands booked on so far include Babbel, CBS Sports, American Express, WeWork, Citizen, The Epoch Times, HelloFresh, Publishers Clearing House, Jackpocket,  Elevate, Uncommon Goods, The Knot and Gannett.

Reserve your ticket by this Friday (28th April).

The post APS NYC Super Early Bird Tickets end this Friday appeared first on Business of Apps.

We are busy building a fantastic App Promotion Summit NYC 2023 agenda that will be packed with the East Coast’s top app growth experts.  We’re back at 360 Madison Avenue with 4 rooms of app marketing content and 200+ in-person attendees.

We’re delighted to announce a first look line-up of speakers ready to share their insights on Thursday June 22nd, including:

• Nicole Castillo, VP of Mobile Products at News Corp
• Todd Kane, VP of Growth at BEGiN
• Nicole Weiss, Global Director Marketing: App Store Editorial Partnerships and ASO at Audible
• Alon Rivel, VP Marketing at Soothe
• Jeff Wang, VP of Growth at Hiatus
• Alex Guerra, Director of Monetization at Baz
• Taylor Gobar, Head of Marketing at HER
• Dharak Desai, Director of Sales and Strategy at InMobi
• Michael Nathan, COO at Liberteenz
• George Revutsky, VP of Growth at Brigit

Keep your eyes peeled for the agenda, which will be revealed soon…

Super Early Bird pricing ends next week so take advantage of our discounted tickets now.

We look forward to seeing you there.

The post Speakers announced for APS NYC in June appeared first on Business of Apps.

With 4 weeks to go until App Promotion Summit London, now is the time to take advantage of our Early Bird offer that ends this Friday (24th February).

The packed agenda features 4 rooms of app growth talks, panels, workshops and interactive sessions.

In-person ticket holders can enjoy our networking coffee breaks, lunch, cocktail roundtables, evening drinks reception and the legendary late night after party.

We only have capacity for 450 people at the venue. App Promotion Summit London will sell out. If you want to come – now is the time to get a ticket.

Last chance to save over £500 for in-person tickets.

The post APS London Early Bird Tickets End Friday appeared first on Business of Apps.

Following the success of APS NYC last year, we are looking forward to returning to NYC on Thursday 22nd June.

Last year, 200+ app marketers joined us for an epic event featuring 4 rooms of app growth content and 30+ speakers. Here are some highlights:

We are excited to be back this year, it is going to be bigger and better than ever…

Super Early Bird tickets are on sale until 14th April and we would love for you to join us.

Let us know if you’d like to participate as a speaker or join a panel.

If you would like to support the event as one of our partners, the team would love to hear from you.

The post Join us at APS NYC? appeared first on Business of Apps.

App Promotion Summit is back in London on March 23rd and OMG our attendee list is the best it’s ever been (in 10 years of running the event!) 

We’ve never had so many great brands sign on so early with registrations up 70% on last year. From American Express to Next, EVERYONE wants to join us at APS London.

• App marketers from companies like Farfetch, ITV, ClearScore, Decathlon, YNAP, Nextdoor, ECCO Shoes, Screwfix, Xero, OVO Energy, Zoopla, Nutracheck, Nordcurrent, Driving Test Success, PokerStars, Which?, BodyFast and adidas Runtastic have registered to attend.
• We’ve confirmed speakers from major brands and the hottest app startups and scale-ups including what3words, Monzo, Domino’s, Dorothy Perkins, Paired, Deliciously Ella, Howbout, Smule, Product Madness and Peanut.
• The exhibition area is filling up with the industry’s leading app marketing & engagement platforms and agencies including AppsFlyer, Iterable, Moloco, OneSignal, Amplitude, MobileAction, Qonversion, Batch, TrafficGuard, Purchasely, Storyly and SplitMetrics.

As always, capacity is limited. Tickets are going faster than ever before so if you want to attend, now is the time to get your ticket.

The post Who’s coming to APS London 2023? appeared first on Business of Apps.

Have you got an app growth game plan for 2023?

Join us this March at App Promotion Summit in London and discover how to level up your app marketing.

APS London will host challenging conversations covering key app industry issues including iOS16+, evolving user behaviour, rapid growth and more.

In our interactive sessions, we will be covering app growth topics across the funnel:

• Evolving user behaviour
• User journey optimization
• SKAN 4.0 – IDFA & Privacy Sandbox
• Custom Product Pages and In-app events
• Influencer marketing
• Process automation
• App subscriptions
• Product marketing

Are you ready to become a smarter app marketer?

Super Early Bird tickets are on sale until Friday 20th January – don’t miss out before it’s too late.

The post What’s your app growth strategy for 2023? appeared first on Business of Apps.